12/20/2016

Allegiance Training Webinar – Fundraising System: Troubleshooting – Noon CST

“I know they showed me how to do this before! But I just don’t remember!” We’ve all had that moment from time to time and during this webinar we’ll take a look at some of the most common questions the Allegiance Support Department gets. Can’t remember what to do when …

01/04/2017

Proven Practice Webinar: Writing Appeal Letters & Email Messages

Understanding direct mail and email conventions is the first thing. But after you learn to write short paragraphs in a conversational style and leave lots of white space, what do you say? We’ve gathered advice and recommendations from the masters of appeal writers including Mal Warwick and Becky Chinn, Lewis-Kennedy …

02/08/2017

Proven Practice Webinar: Acknowledgements & Thank You Notes

As children, as graduates, as newlyweds, we learned that if we received a gift, a thank you note was due in return. That courtesy is just as important in fundraising. In fact, according to the latest research from Penelope Burk at Cygnus Research, a timely thank you note is one …

03/01/2017

Proven Practice Webinar: Integrating Planned Giving

Larger organizations may have full time staff devoted to securing planned gifts, however, even the smallest station can be successful at securing such gifts. Join us to learn how adding a few simple sentences to your existing literature, appeals, and websites can have dramatic impact over time. We’ll share the …