Proven Practices in Fundraising Webinars

Join us for these valuable webinars the first Wednesday of each month from 1:00 – 1:30 PM CST. Registration is free!

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Find out how to assure productivity while increasing net revenue generation using proven practice fundraising techniques. Virginia Dambach, well known and highly respected fundraiser and trainer, will share research, current trends, and fundraising recommendations in specific fundraising areas. Putting these fundraising basics in place will help you plug a lot of holes in your fundraising plans and give you the ability to operate at peak efficiency.

President of Dambach & more, Virginia is a well respected consultant with an extensive track record helping audience supported broadcasters improve their bottom line. Having worked for 19 years as a public radio and TV development director, she brings a wealth of real-world experience to the table.

03/01/2017 1:00 PM CST

Proven Practice Webinar: Integrating Planned Giving

Larger organizations may have full time staff devoted to securing planned gifts, however, even the smallest station can be successful at securing such gifts. Join us to learn how adding a few simple sentences to your existing literature, appeals, and websites can have dramatic impact over time. We’ll share the …

04/12/2017 1:00 PM CDT

Proven Practice Webinar: Enhancing the Donor Experience – Pledge and Web Forms

How long has it been since you really looked at the pledge form your volunteers or telemarketing firm use to take on-air pledges? How about your public web pledge form? Does it enhance the donor experience or generate donor frustration? Does it increase completion or lead to form abandonment? Join …

05/17/2017 1:00 PM CDT

Proven Practice Webinar: Reality Check – Managing Membership in a Digital World

In our digital world just how relevant can direct mail be? Should we be spending all that money on printing and postage? Join us to learn how to balance the benefits and the risks we face in managing membership today. Gain some insights to help create and defend your membership …

06/07/2017 1:00 PM CDT

Proven Practice Webinar: Constant Vigilance – Eyes on the Database

The database is important. Its value to your station is in the millions of dollars. Knowing how to manage, access, arrange and interpret your data means you’ll become efficient, nimble, creative and powerful. What you know, and don’t know, about your database can hurt you if you’re not careful. Join …

07/12/2017 1:00 PM CDT

Proven Practice Webinar: Testing, Testing

Hard-core direct marketers know: the devil (or the genius, depending on your viewpoint) is in the details. There are many variables that can affect the response to your appeals, and many of them have nothing to do with your copy. Join us to learn what’s important to test and what’s …